Mallow & Marsh
A little marshmallow. A lot of personality.
For their stand at Stylist Live at the Truman Brewery, Mallow & Marsh wanted bold content people would actually share, and a way to collect consent based data while they did it.
CLIENT / PROJECT
Mallow & Marsh
EXPERIENCEAnimated GIF booth with background removal
WHERE AND WHENStylist Live, Truman Brewery, London
EVENT TYPEBrand activations, Festivals and live entertainment
IN NUMBERS
THE EXPERIENCE
Raining marshmallows.
We built a playful GIF experience with AI background removal and custom animation, so it rained Mallow & Marsh bars around every guest. The booth was wrapped in the brand, framed by pink balloons and sequins, and every session came with GDPR compliant opt ins for the brand's marketing.
