Launches & roll outs

Let people step into the launch.

Turn a campaign identity into an experience guests can participate in and take away.

BUILT AROUND YOUR OBJECTIVE

What does success
look like for you?

Express the idea

Carry the launch identity through the environment and output.

Create personal content

Give guests their own connection to the product or story.

Plan beyond one date

Discuss repeat locations and consistent delivery as part of the brief.

EXPLORE THE WORK

See the idea in action.

Bloomsbury

View the case study ↗

Adidas × ASOS

View the case study ↗

Where do we start?

Send us the idea, audience, dates, location and budget. We’ll recommend the output, booth format and on-screen flow around your objectives.

Can you customise the experience?

We can work from a ready-to-brand booth or develop a custom installation. The branding, software and guest flow are considered together.

What can we report?

Agree the measures with us before the event. Captures, registrations, marketing opt-ins and downloads measure different actions; commercial return also needs your campaign costs and sales data.

Bring us the idea.

We’ll help make it tangible.

Let’s talk ↗

Launches & roll-outs

Let people step into the launch.

Turn a campaign identity into an experience guests can participate in and take away.

Start your brief ↗

A selection of brands and events we’ve worked with

BUILT AROUND YOUR OBJECTIVE

What does success
look like for you?

Launch everywhere at once.

Eight cities, one launch night.

See the experience ↗

Welcome a new audience.

117,000 impressions from one week of move in.

See the experience ↗

Let them try it on.

AR frames, virtually on.

See the experience ↗

IN NUMBERS

Proof it works.

8UK cities on one Bloomsbury launch night

117,000+impressions for Unite Students in a week

822students welcomed in

REAL BRIEFS. INDIVIDUAL EXPERIENCES.

See what’s possible.

Maison Francis Kurkdjian at Harrods Beauty

View case study ↗

adidas x ASOS

View case study ↗

Lamborghini

View case study ↗

adidas × OFFICE ft. Miso Extra

View case study ↗

British Soft Drinks Association

View case study ↗

Explore all our work ↗

THE RIGHT FORMAT FOR YOUR BRIEF

Ready to brand.
Or built around you.

Choose a plug-and-play booth, a compact wall-mounted format or a custom installation. We shape the branding, software and guest flow around your space and idea.

Explore our booths ↗

FROM THE JOURNAL

Take it further.

New ideas from our software development, each with the full story in the Journal.

GOOD TO KNOW

Questions we get asked.

Can you run the same launch in several cities at once?

Yes. For Bloomsbury, AI book cover portraits ran in eight UK cities on one launch night, with the same look and delivery in every room.

Can guests try on the product virtually?

Yes. AR try on lets guests see themselves wearing the product. Taylor Morris used it at World Duty Free to let shoppers try on frames.

How much notice do you need for a launch?

It depends on the build. Ready to brand booths can move quickly, while custom builds need time for design and sign off. Tell us your date and we’ll be straight about what’s possible.

Can the content carry our campaign?

Yes. Every photo, GIF or video carries your launch artwork, so when guests share themselves, they share the campaign too.

LET’S MAKE IT HAPPEN