Birrificio Angelo Poretti
Made for the table.
A recurring Poretti set, from The Publican Awards to La Grande Tavola: an Italian lemon-tree booth, branded prints and looping GIFs, with every output nudging guests to share with @birrificioporettiuk.
Birrificio Angelo Poretti
EXPERIENCECustom branded set, prints and GIFs
WHERE AND WHENThe Publican Awards, Poretti events and La Grande Tavola, London, 2023
EVENT TYPEAwards and galas, Brand activations
HEADLINE RESULT4 Poretti events, from The Publican Awards to their own team night
IN NUMBERS
One set. Four Poretti events.
THE SET
A little piece of Italy, on tour.
We built a set that could travel with the brand: potted lemon trees, a blue and copper Poretti frame and a seat for guests to settle into. Built once, it came back across Poretti’s events, so every appearance looked unmistakably like the brand.
THE PUBLICAN AWARDS
Poretti at the pub trade’s biggest night.
At The Publican Awards at Evolution London, the booth put Poretti in the hands of the people who pour it. Guests posed on the set and left with a branded print and a looping GIF to share. For La Grande Tavola, Poretti’s long-table Italian feast, the booth moved outside into the garden. Guests took their seats at the table with a print tucked beside the menu.
